Sony Alpha 7R IV

Sony Alpha 7R IV

The Sony Alpha 7R IV is a masterclass in detail, built around a groundbreaking 61MP full-frame sensor that redefines high-resolution photography. It captures images with breathtaking clarity and 15 stops of dynamic range, offering unparalleled cropping freedom. With its ultra-high-resolution viewfinder, 10fps shooting, and precise Real-time Eye AF, it’s the ultimate rental for commercial, studio, and landscape photographers who demand perfection in every pixel.
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About This Product

In professional photography, detail is not just a feature—it is the entire story. It is the texture in a fabric, the subtle gradation in a landscape, the sparkle in a subject’s eye. The Sony Alpha 7R IV was engineered for the purist, the commercial artist, and the landscape photographer who pursues this ultimate level of detail with passion. It is a resolution powerhouse, designed to capture images with such profound clarity and fidelity that they transcend the digital medium. At Unicorn Films, we provide access to these specialized tools for photographers in Delhi-NCR who need to deliver uncompromising quality.

The entire identity of the A7R IV is forged by its world-first 61-megapixel full-frame Exmor R™ sensor. This is not an incremental update; it is a generational leap in image resolution for a full-frame camera. This immense pixel count provides tangible benefits that serious professionals require:

  • Unprecedented Cropping Freedom: Capture a wide scene and crop into multiple, distinct compositions in post-production, all while retaining sharp, high-resolution detail suitable for print.
  • Massive Print Capability: The sheer detail captured by the 61MP sensor allows for creating enormous, gallery-quality prints that hold up to the closest inspection.
  • Stunning Detail Rendition: Paired with its remarkable 15-stop dynamic range, the sensor doesn’t just capture pixels; it captures nuance, providing rich tonal information from the deepest shadows to the brightest highlights.

For assignments demanding the absolute zenith of quality, the A7R IV features Pixel Shift Multi Shooting. This incredible mode captures 16 pixel-shifted images, which are then composited using Sony’s software to create a single, gargantuan 240.8-megapixel file. This method captures full RGB color information at every single pixel location, resulting in a level of detail and color accuracy that is simply astonishing. It is the perfect tool for archival work, fine art reproduction, and high-end product photography, and a feature our specialized commercial clients at Unicorn Films can leverage for incredible results.

Such high resolution demands impeccable focus. The A7R IV’s autofocus system is both fast and precise, featuring 567 phase-detection points. The crucial element for photographers is the inclusion of Sony’s advanced Real-time Eye AF. When shooting portraits at 61MP, critical focus is non-negotiable, and this system locks onto the subject’s eye with unwavering certainty. Impressively, this precision is paired with speed, as the camera is capable of shooting continuous bursts at up to 10 frames per second—a remarkable feat for files of this size.

While photography is its primary calling, the A7R IV is also a capable video machine. It records 4K video and includes S-Log profiles for grading. For the best video quality, its Super 35mm crop mode provides a crisp, oversampled image. However, the true joy for the photographer is looking through the phenomenal 5.76m-dot UXGA OLED viewfinder. It is an incredibly sharp, clear, and vibrant window to the world, making manual focusing and critical composition an absolute pleasure. Paired with a more robust grip, enhanced weather sealing, and dual high-speed UHS-II SD card slots, the A7R IV is a professional tool through and through. Renting it from Unicorn Films is a decision to prioritize image quality above all else.

Product Features

FeatureDescriptionBenefit
Sensor61MP Full-Frame Exmor R BSI CMOS Sensor.Delivers class-leading resolution for incredible detail, large prints, and cropping flexibility.
Still Image Resolution9504 x 6336 pixels, providing massive, detailed files.Allows for extreme cropping and the creation of very large-scale prints without loss of quality.
Pixel Shift Multi ShootingCombines 16 exposures to create a single 240.8MP composite image.The ultimate tool for capturing maximum detail and color accuracy in static subjects like products.
Dynamic RangeApproximately 15 stops for still images.Captures a vast range of tones, retaining information in both bright and dark areas of the image.
Autofocus System567-Point Hybrid AF system with Real-time Tracking and Eye AF for stills and video.Ensures that high-resolution images are captured with critical sharpness and precision.
Continuous ShootingUp to 10 fps shooting at full 61MP resolution for up to 68 frames.Combines high-resolution capture with the speed needed for dynamic scenes or fashion photography.
Viewfinder (EVF)5.76m-dot UXGA OLED Tru-Finder Electronic Viewfinder.Provides an extremely high-resolution, clear, and detailed view for precise composition.
Video Recording4K UHD video up to 30p. Best quality is achieved in Super 35 crop mode. Supports S-Log2/3.Offers capable 4K video functionality as a secondary feature for hybrid assignments.
Image Stabilization5-axis SteadyShot INSIDE (IBIS) rated for up to 5.5 stops of stabilization.Helps to achieve sharp handheld shots at slower shutter speeds, crucial for a high-res sensor.
Media SlotsDual UHS-II SD card slots for high-speed writing and flexible storage options.Ensures the camera can efficiently handle the large file sizes produced by the 61MP sensor.

Frequently asked questions

Can I use the A7R IV for professional video shoots?

While it can shoot high-quality 4K video, it is primarily a stills camera. For the best video quality, it uses a Super 35 crop. If your project is video-centric, we would recommend renting a more specialized hybrid or cinema camera like the Sony A7 IV or FX line.

It's a special mode where the camera captures 16 images, physically moving the sensor by one pixel for each shot. These files are then combined on a computer using Sony's software to create a massive 240MP image with incredible detail. It requires a completely static subject and a tripod but is straightforward to execute.

The 61MP RAW files are very large (often over 100MB each), so a powerful computer and fast storage are recommended for editing. The results, however, are worth it for the detail you get.

Yes, absolutely. The Real-time Eye AF is incredibly precise and a crucial feature for this camera. It ensures that the focus is perfectly placed on the subject's eye, which is essential when every pixel is under scrutiny.

The A7R V builds upon the A7R IV's foundation with a more advanced AI-driven autofocus system and a more versatile multi-angle screen. However, they share the same phenomenal 61MP sensor. The A7R IV remains a resolution powerhouse and an exceptional value to rent for pure image quality.

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